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Why Waze works

for Apparel Stores


of all retail sales occur in store


of consumers want to receive offers & promotions relevant to them on their smartphones


uplift seen in search & navigations with advertising on Waze to apparel retailers


said distance of the store from their current location could influence a store visit

Branded Pins


A branded pin will appear

on the Waze map, making

drivers in your area aware

of your location and keeping

your messaging top of mind.

Showcase a new location or

one where competition is


Sponsored Search

Using sponsored search

will allow your locations to

be prioritized over similar

brands, as well as appear

when drivers search for

relevant terms.

Stand out amongst other

brands, leveraging targeting

and expansive search terms.

Zero-Speed Takeover

A zero-speed takeover

serves a more active

message when a driver

comes to a complete stop,

in which a specific action

such as ‘Save for Later’ can

be taken.

Grab Wazers’ attention with

engaging creative about a

specific promotion or

product offering.


of Wazers said they would reroute to an apparel retailer upon seeing a nearby pin on their map


said promotions offered at an alternative store could likely influence a store visit


of Wazers said they would reroute to an apparel retailer after seeing a zero-speed takeover ad on their map

Bealls Case Study

Hering Case Study





Real Estate


Retail Stores